
New Badge on ADESA Listings Estimates Potential Profit in Competitive Market
FOR IMMEDIATE RELEASE
CARMEL, Ind. – May 25, 2021 – ADESA, a business unit of global wholesale used vehicle digital marketplace operator KAR Auction Services, Inc. d/b/a KAR Global (NYSE: KAR), announces the launch of its proprietary “% to Retail” functionality. All 24/7 bid/buy vehicle listings on ADESA’s digital marketplace now showcase the current bid of the vehicle compared to the estimated national used retail market price. “% to Retail” is powered by autoniq®, a sister company to ADESA and a leading source for app-based vehicle pricing and evaluation information. The new feature is aimed at helping dealers quickly analyze vehicle pricing and make better informed decisions on the best inventory for their lot.






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